A trade mark can be a word, phrase, letter, number, sound, shape, logo, picture, aspect of packaging or a combination of these.

It is used to distinguish the goods and services of one trader from those of another.

A registered trade mark gives you the legal right to use, license or sell it within India for the goods and services for which it is registered.

The difference between trade marks, business, company and domain names sometimes causes confusion. Registration of a business, company or domain name does not in itself give you any proprietary rights - only a trade mark can give you that kind of protection.

An appropriate trade mark should be an integral part of the marketing strategy for your goods and services.The public will identify a certain quality and image with goods and services bearing your trade mark. It can become an important means of maintaining goodwill with your clients and improving your bottom-line!

I shall advise you on whether a trade mark can be registered, conduct availability searches, assist you to register marks capable of distingushing your business and take all actions necessary to protect your interest.